E-Append
Leverage Your Postal File.
An e-append is the most effective means of increasing the e-mail address coverage in your house file database. The process matches your customer postal record with an e-mail address record. You will gain subscribers without the headache of traditional list building while remaining 100% CAN-SPAM complaint.
Key Benefits of an E-Append:
- Add an average of 20% new e-mail address to your existing customer database
- Fast turnaround – the entire process is completed in 2 weeks or less
- You pay only for verified deliverable e-mail addresses – not on file input
What is an E-Append?
Ask about our new E-Append PLUS program!
Allora Media is now offering E-Append PLUS, taking email appends a step further utilizing Certain Source processing to welcome and opt-in appended records into the mailers’ offers. E-Append PLUS runs as a standard email append, however when the records are returned we run them through a series of welcome emails.
Responders to the welcome cascade messages will prove to be higher-responding customers. Since they are opted-in through this process they can be easily loaded to any ESP without fear of damaging your sender reputation. A mailer will have the option to use this process and receive back opt-in records only or both the opt-in and the non-responders.
